Changelog

We shipped a set of agent upgrades to make day-to-day work smoother:

• Agents now work much better with files like PowerPoint, PDF, and Excel, and can produce higher-quality documents
• Agent conversations now support file preview directly inside the conversation (with a full-screen mode)
• You can now pin agent conversations in the sidebar to keep important work at the top
• Improved agent UI responsiveness on mobile

You can now create Custom Agents in Markifact — build multiple agents with your own setup and run them across channels.

With Custom Agents you can:

• Bring your own API keys across OpenAI, Claude, and Google
• Add your own branding + instructions
• Run agents in external channels like Slack with full interactivity (100% white-labeled)

Teams can now connect their own Slack apps and run multiple agents per workspace — enabling fully white-labeled Slack experiences with interactive approvals and actions.

We migrated Shopify to Private Apps. Private apps are secure, store-specific applications that you create and control.

If you created a Shopify custom app before January 1, 2026, it will continue to work. You don’t need to make any changes — your existing connection remains fully functional.

A new model is now available across the board: Claude Opus 4.6 — supported in the AI Agent and AI nodes inside workflows.

Google Slides text operations now support Markdown-style formatting (alt-text method only): bold, italic, and link.

Google Ads Create Campaign now supports toggling Google Search Partners on/off directly from the node.

Klaviyo is now available in Markifact with new nodes to support reporting and list exploration workflows.The new Klaviyo Nodes:

• Get Report
• List Report Fields
• List Campaigns
• List Profiles
• List Flows

You can now upload more file formats into the AI Agent: CSV, Excel, PDF, TXT, JSON, and Word.

Added a new date preset: Last X days (incl. today).

This fixes a common confusion where the existing Last X days preset excludes today.

Added new formatting options under Options in all Get Report nodes:

• Format numbers with thousands separators (e.g., 105,878) and round small decimals for cleaner outputs

This makes exported tables and reports easier to read across the board.

DV360 is now live in Markifact, bringing both reporting and management workflows into one place.

New DV360 Nodes:

• Get Report
• Select Accounts
• List Report Fields
• Update Campaign Status
• Update Insertion Order Status
• Update Insertion Order Budget
• Update Line Item Status
• Update Line Item Budget

We added two new Google Search nodes to support rank tracking and AI-powered search insights:

• Google Search SERP: Retrieve Google Search results including organic rankings, positions, snippets, and sitelinks
• Google Search AI Mode: Get AI-generated responses from Google's AI Mode with text, code blocks, references, and more

We made major workflow editor improvements to make building workflows faster and smoother:

• Copy & paste nodes across workflows (or within the same workflow)
• Improved undo/redo behavior with much better reliability

The Account Settings page has been revamped to make profile and team setup easier.

You can now update:

• Your name
• Profile photo
• Team name
• Timezone

Our AI Agent just got a major upgrade, you can now choose which AI model it runs on, Supported Providers:

• OpenAI
• Google Gemini
• Anthropic Claude

This includes the latest models like GPT-5.2, Gemini 3, and Claude Opus 4.5 — so you can pick the best model for each workflow.

You can now bring your own API keys for OpenAI, Gemini, or Claude.

This lets you:
• Save Markifact credits
• Keep full control of your AI usage
• Get full visibility into what data is shared with your chosen model provider

Expanded Meta Ads automation with new nodes to rename assets and manage ad delivery status directly from Markifact workflows.

• Rename Campaign
• Rename Ad Set
• Rename Ad
• Update Ad Status

Added new Google Ads workflow nodes for improving search structure and controlling bids + keyword delivery.

• Create Structured Snippet
• Update Ad Group Bid
• Update Keyword Status

GA4 Get Report has been upgraded to V2 where you can now select custom metrics and dimensions in addition to standard fields — making it easier to build tailored GA4 reports directly from Markifact.

Expanded TikTok Ads automation with new nodes for updating budgets, statuses, and naming — making it easier to manage TikTok campaigns directly from Markifact workflows.

New TikTok Ads Nodes:
• Update Campaign Budget
• Update Campaign Status
• Rename Campaign
• Update Ad Group Budget
• Update Ad Group Status
• Rename Ad Group

Added a new node to generate an Ad Preview URL, making it easier to review creatives and share previews for QA or approvals.

A brand-new Google Business Profile integration is now live, enabling reporting and review monitoring directly inside Markifact.

New Google Business Profile Nodes:
• Get Report
• Get Location Info
• List Reviews
• Select Locations
• List Report Fields

These nodes make it easy to build automated location reports, track reviews, and enrich local performance workflows.

Added new fields to the Meta Ads Bulk Uploader to support more advanced ad controls:

• Disable Multi-Advertiser Ads
• Ad Start Time
• Ad End Time

These options allow you to schedule ads precisely and control advertiser settings directly from your bulk upload workflows.

New Google Trends integration is now available with two powerful nodes for demand and interest analysis:

• Explore – fetch search interest over time, related queries, topics, and geographic breakdowns
• Trending Now – get real-time trending searches for a specific region

These nodes make it easy to enrich your workflows with search demand signals and trend discovery.

The AI Agent can now handle multiple connections for the same app. Previously, the agent would only use the most recent connection. It can now list, query, and select the correct connection when users have multiple accounts connected (for example, multiple Google Ads logins).

You can now rename AI Agent tasks directly from the sidebar, making it easier to organize, revisit, and manage long-running or historical agent executions.

Major upgrades to Google Ads automation, including full support for Demand Gen and Asset Groups:

• Create PMax Asset Groups
• Create Demand Gen Ad Groups (upgrade to existing Create Ad Group node)
• Create Demand Gen Single Image Ads
• Rename Campaign
• Rename Ad Groups

These additions significantly expand how you can build and manage modern Google Ads structures directly inside Markifact.

New node to retrieve complete Meta Ads account information, including account status, timezone, spend cap, balance, currency, and full settings — ideal for audits, onboarding workflows, and automated account health checks.

Added a new BigQuery node that allows users to list all Google Cloud projects they have access to, simplifying configuration for BigQuery reporting workflows.

Claude Sonnet 4.5 and Claude Opus 4.5 are now supported as models inside the AI Agent, offering improved reasoning, accuracy, and long-context performance for advanced automations.

Released Create Input V2, which now supports dynamic content types and multiple inputs within a single node — removing the need to chain multiple Create Input nodes for complex workflows.

Expanded date range presets to include: This Month, This Week, This Year, Quarter to Date, and Yesterday — making reporting comparisons more powerful and easier to configure.

The AI Agent now supports bulk human approval. Instead of approving each action one by one, the agent can now present a full actionable plan for review and get a single approval to execute everything in one go. This removes repetitive confirmations and makes multi-step automations dramatically faster and smoother.

The Scheduler node now supports selecting specific days even when using a daily frequency, with a 15-minute execution offset for more flexible and precise scheduling of workflows.

A new Previous Calendar Month preset has been added to the date range comparison options, making month-over-month analysis faster and more consistent across reports.

A new Instagram integration is now live with three powerful insight and reporting nodes, enabling deeper content and account analytics directly inside Markifact.

New Instagram Nodes:
• Get Account Insights – follower growth, reach, impressions, and engagement metrics
• Get Posts Performance – post-level metrics including reach, impressions, likes, comments, and creative details
• List & Select Accounts – view and select Instagram accounts for reporting and automation

These nodes make it easy to automate Instagram reporting, build dashboards, and tie content insights into your broader workflows.

Pinterest Ads is now available in Markifact with full reporting capabilities. Fetch performance data using the new Get Report node, access 500+ reporting fields, select specific ad accounts, and use the new List Report Fields node to explore every available metric.

The new Gemini 3 Pro model is now supported across all AI nodes — including Ask AI, Generate Structured Output, and Analyze Image. Support will also roll out to the AI Agent very soon. This upgrade improves reasoning, accuracy, and response consistency.

Expanded Google Ads support with new creation and management nodes for complete campaign control:

• Create Campaign
• Create Ad Groups
• Create Sitelink Extension
• Create Callouts
• Update Ad Status
• Update Asset Status

These nodes make it easier to launch, manage, and adjust Google Ads directly from Markifact without switching accounts.

You can now edit existing messages inside the Task Agent for iterative collaboration without restarting a task. Plus, a new Quality Mode and Speed Mode let you choose between deeper reasoning or faster execution depending on your use case.

Several new improvements for Meta Ads workflows:

• Option added in Create nodes to disable Meta’s automatic creative enhancement
• New node: List Custom Conversions
• Custom conversions are now supported in the Get Report node under the metrics dropdown

Create responsive search ads with multiple headlines and descriptions for automated testing and optimization

Build responsive display ads that automatically adjust size, appearance, and format across the Google Display Network

Modify bidding strategies for existing campaigns to optimize performance and budget allocation

Send emails using Gmail, Outlook, or any custom SMTP server for flexible email automation

Trigger your workflows from external apps and services using webhooks for real-time automation

Create flexible ad formats on Meta platforms with dynamic creative combinations

Analyze video content and transcribe it using text prompts. Upload videos directly or use YouTube URLs for automated video analysis

Enhanced context handling and streaming responsiveness for faster, more accurate task execution

New agent type designed for one-time, ad-hoc tasks independent of workflows:

• Works independently, not part of a workflow
• Handles one-time tasks and ad-hoc requests
• No recurring execution or scheduling
• Perfect for quick tasks that don't need workflow automation

Massive upgrade to AI agent node with expanded capabilities:

• No longer limited to reporting nodes - can now connect to any node in Markifact
• Take actions across your entire workflow
• Run code and create files
• Control reasoning depth and verbosity
• Complete automation control beyond simple data analysis

Comprehensive Meta pixel tracking and monitoring:

• List Account Pixels - View all pixels in your Meta ad accounts
• Get Pixel Details - Retrieve specific pixel configuration
• Get Pixel Stats - Access pixel performance data
• Check CAPI Health - Monitor Conversions API health status

List available report fields across major platforms:

• Google Ads - List Report Fields
• Google Analytics 4 - List Report Fields
• Google Search Console - List Report Fields
• All reporting apps now include field listing capabilities

Advanced control over node failure handling:

• Continue on Fail - Allow workflow to continue even if node fails
• Retry on Fail - Automatically retry failed nodes
• Max Retries - Set retry limit (1-5) plus initial attempt
• Retry Delay - Configure wait time between retries (1-30 seconds)

Create new datasets in BigQuery for organized data warehouse management

Generate new tables in BigQuery datasets for structured data storage

Generate charts and visualizations directly in Google Sheets from your workflow data

Create catalog-based advertisements like Advantage+ Shopping campaigns for dynamic product advertising

Access Snapchat advertising data with comprehensive reporting:

• Snapchat - Get Report - Retrieve performance data from your Snapchat ad campaigns
• Snapchat - Select Accounts - Choose specific Snapchat ad accounts for your workflows

Research and analyze LinkedIn advertisements for competitive insights and creative inspiration

Upgraded AI agent with advanced capabilities:

• Run nodes for configuration setup and diagnostics
• Added troubleshooting functionality
• 'Help me fix it' AI button for failed node runs

Comprehensive Google Slides automation capabilities:

• Update Element Alt Text - Modify accessibility text for slide elements
• List Elements - Retrieve all elements within slides
• Add Slide - Insert new slides into presentations
• Insert Text Box - Add text boxes to slides
• Get Slide - Retrieve specific slide content
• Create Table - Add tables to presentations
• Create New Presentation - Generate new Google Slides presentations

Retrieve and manage all sheets within a Google Sheets workbook

Complete Google Merchant Center management with comprehensive product and performance tools:

• Get Product Performance - Analyze product performance metrics and insights
• Get Product Status - Check approval status and issues for your products
• List Products - Retrieve all products in your merchant account
• Get Price Benchmarks - Compare your pricing against market benchmarks
• Get Price Suggestions - Receive pricing optimization recommendations
• Select Accounts - Choose specific merchant center accounts for your workflows

Now exposes the current item index within loop iterations for better workflow control and data processing

Access and analyze advertisements from Meta's Ad Library for competitive research and creative inspiration

Retrieve transparency information from Google Ads for compliance and competitive analysis

Browse and analyze TikTok advertisements for market research and creative insights

Retrieve and manage lead generation forms to create ads in bulk.

Copy files within your Google Drive for automated file management and organization

Select and retrieve specific files from your Google Drive for workflow processing

Create new Google Sheets spreadsheets programmatically within your workflows

Create carousel advertisements on Meta platforms with multiple images and customized content

Run workflow branches on demand via button click, isolated from main workflow run triggers like schedulers

Enable sharing to allow anyone with the link to create their own copy of your workflow. Your credentials and sensitive data (account IDs, spreadsheet IDs, etc.) are never shared. Always test the template before sharing the URL with others.

Enhanced Meta ads creation with multiple assets and placement customization:

• Support for multiple headlines and messages
• Placement-specific customization for image and video ads
• Show specific images for Stories, Feed, Right Column, and other placements

Added Gemini Nano Banana specialized image processing model for enhanced visual content analysis

Complete negative keyword workflow automation:

• Create Negative Keyword List
• Add Keywords to Negative List
• Apply Negative Keyword List to Campaigns
• Add Negative Keywords to Campaigns

Advanced Google Sheets management capabilities:

• Create Sheet
• Rename Sheet
• Delete Sheet

Access GA4 admin API data including property details, audiences, data streams, and custom metrics for comprehensive analytics management

Execute arbitrary Python code in a secure sandbox environment. Users can leverage Markifact AI to generate code without writing it themselves

Choose start and end dates once and reuse across multiple nodes like reporting nodes and Google Ads for consistent date filtering

Enhanced LinkedIn Ads reporting with additional breakdown options by placement, device, and campaign objective

Replace specific nodes while maintaining existing connections and dynamic variables. Access via the 3-dots menu on any node and select replace

Added latest GPT-5 model family:

• GPT-5 — Advanced capabilities for complex tasks
• GPT-5 Mini — Faster processing for routine operations
• GPT-5 Nano — Lightweight option for simple tasks

Filter datasets with custom conditions like budget > 100 for precise data analysis and processing

Added data filtering options to filter returned data based on column names and conditions directly from Google Sheets

Added custom option to include zero impression rows, useful for returning campaign IDs and resource IDs that are not currently active

We've finally launched our comprehensive help documentation at https://docs.markifact.com/

For 3 months, marketers built workflows on Markifact without docs. Not because we didn't care, but because the product just worked and people figured it out. Now you have complete guides and references to maximize your Markifact experience.

Duplicate multiple nodes at once for faster workflow building:

• Multi-select nodes and right-click to duplicate
• Use Ctrl + D shortcut for quick duplication
• Significantly speeds up workflow creation and modification

Rename field names in CSV and JSON data structures for better organization and consistency

Remove unwanted fields from CSV and JSON data to clean and streamline your datasets

Combine data from different sources into a single list for unified processing and analysis

Complete revamp of the workflows page with advanced organization features:

• Create folders to organize your workflows
• Move workflows in bulk between folders
• Delete multiple workflows at once
• Search and filter workflows by status
• Redesigned interface for better workflow management

Extract table schema information from your BigQuery datasets for data analysis and workflow planning

Scrape comprehensive profile information including name, photo, about section, and company details for lead generation and enrichment

Fetch posts from any LinkedIn profile for content analysis, reporting, and discovering content ideas

Access comprehensive reports on your Facebook page and post organic performance with hundreds of available metrics and fields

New controls for Google Slides presentations:

• Google Slides - Duplicate Slide — Create copies of slides in your presentations
• Google Slides - Delete Slide — Remove specific slides from your Google presentations

Access your Shopify store data directly in Markifact:

• Shopify - Get Reports — Pull comprehensive sales data from your Shopify store
• Shopify Daily Sales AI Email Report — New template for automated sales insights delivered to your inbox

Expanded Slack messaging capabilities:

• Slack - Send Message with Attachments — Now supports PDF, CSV, text, and JSON file attachments for more comprehensive communication

We've upgraded to Gemini-2.5-pro-preview-05-06 with enhanced capabilities:

• Improved thinking and reasoning
• Advanced multimodal understanding

You can now expand workflow templates in full mode when browsing template pages for a better visualization experience.

Enhance your workflows with powerful image AI capabilities:

• AI - Generate Image — Create custom imagery using AI directly in your workflows
• AI - Edit Image — Modify and enhance images with powerful AI tools
• AI - Analyze Image — Extract insights and data from visual content

Streamline your Meta advertising workflow with new nodes:

• Meta Ads - Create Single Image Ad — Streamline the creation of image-based Meta ads
• Meta Ads - Create Single Video Ad — Easily set up video advertisements for Meta platforms

Track and analyze all changes made to your Google Ads accounts over time. Identify performance shifts correlated with account modifications.

Monitor changes across your Meta advertising accounts. Easily identify who made changes and how they impacted campaign performance.

Automatically generate Google Slides presentations with key analytics metrics and AI-generated insights explaining traffic patterns and user behavior.

We've added support for the complete GPT-4.1 model family to power your marketing workflows. Available models include:

• GPT-4.1 — Optimized for advanced data analysis and deep marketing insights
• GPT-4.1 Mini — Faster processing for time-sensitive marketing tasks
• GPT-4.1 Nano — Our most cost-effective option for high-volume, straightforward content tasks

Leverage advanced reasoning capabilities for complex marketing strategy development and audience analysis.

Quick reasoning capabilities perfect for real-time marketing decisions and content adjustments.

Iterate over lists to perform bulk actions:

• Execute actions on multiple items automatically
• Bulk website scraping capabilities
• Perform AI actions at scale
• Compatible with any workflow action for maximum flexibility

Access comprehensive reporting data from your LinkedIn advertising campaigns for analysis and optimization

Automate Google Docs document management:

• Google Docs - Append Text — Add text to the end of documents
• Google Docs - Replace Text — Find and replace text content
• Google Docs - Delete Page — Remove specific pages from documents