Bing Webmaster MCP for full site management

Analyze Bing search performance, diagnose crawl and index problems, submit URLs in batches, manage sitemaps and site controls, and approve every write before it runs.

BassemGamalAhmedJuan

10,000+ marketers scaling with AI.

Bing Webmaster connected to Claude, ChatGPT, and MCP clients through Markifact

Trusted by marketing teams at

Incubeta
GroupM
Dentsu
OMD
Starcom
Desertcart
Kave Home
Brainlabs
Ting
Orka
Nova Post
Reatilogists

What you can do with Bing Webmaster MCP

Move from a Bing traffic question to the exact crawl, indexing, URL, sitemap, or site-management action—without leaving the conversation.

Claude reporting on Bing Webmaster search queries with clicks, impressions, and positions through Markifact MCP

Report on Bing search performance

Analyze clicks, impressions, CTR, average click position, and average impression position by query, page, date, week, month, year, or site—with filters, comparisons, and sorting in plain English.

Research keywords and SEO opportunities

Find top queries, page-two opportunities, related keywords, and keyword history by market or language, then compare Bing demand with Search Console, Google Ads, or your content plan.

Claude prioritizing Bing Webmaster crawl issues by HTTP status and inbound links

Inspect crawl and index health

Track crawled pages, pages in the index, robots.txt blocks, 2xx, redirects, 4xx and 5xx errors, timeouts, DNS failures, malware flags, and other Bingbot crawl signals over time.

Investigate URLs, links, blocks, and sitemaps

Look up a URL's crawl and discovery dates, HTTP status, traffic, document size, and anchor count; inspect inbound links and anchor text; and review sitemap status, crawl issues, or blocked URLs.

Claude preparing an approval-gated Bing Webmaster sitemap submission through Markifact MCP

Submit URLs individually or in batches

Send new or updated pages to Bing one at a time or in batches of up to 500 URLs, after checking the site's remaining submission quota. Every submission waits for your approval.

Manage sitemaps and site controls

Submit or remove sitemap, RSS, Atom, or text feeds; manage blocked URLs and directories, crawl settings, verified sites, and other supported webmaster controls with an explicit approval step before each write.

Works with your favorite AI.
Connects to every marketing platform

Bring Bing Webmaster into the same MCP connection as Search Console, analytics, paid media, reporting, and your team tools.

AI Assistants
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ChatGPT
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Gemini
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Cursor
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Set up in minutes

No API credentials, no local server, no integration to maintain. Three steps and you're managing Bing Webmaster from your AI assistant.

Connect Bing Webmaster to Markifact with OAuth
1

Connect Bing Webmaster

Sign up for Markifact and authorize Bing Webmaster with OAuth. Your verified sites become available to reporting and management tools.

Markifact is available in the Claude connector directory:

Connect in Claude

Open the listing and click Connect to add Markifact to Claude.

2

Connect your AI assistant

Pick Claude, ChatGPT, Cursor, or any MCP-compatible assistant and copy the setup. One URL or command connects your AI to Markifact.

Submit a batch of URLs to Bing after approval using Markifact MCP
3

Start managing your sites

Report, diagnose, submit URLs, manage sitemaps, and control Bing site settings in plain English. Every write waits for approval.

Bing Webmaster MCP prompts

Start with the SEO outcome. The AI can inspect the evidence, prepare the exact Bing action, and pause before every write.

Accelerate discovery

Prepare a controlled URL submission

Inspect the pages, check quota, and pause before sending anything to Bing.

Find product and documentation pages updated in the last seven days that Bing has not crawled since publication. Prepare them as one batch URL submission, show me the exact list, and wait for approval.

What a Bing Webmaster MCP session looks like

The AI checks URL crawl details first, prepares only the pages that need resubmission, and stops before sending the batch.

Claude inspecting Bing URL crawl details and preparing an approval-gated batch URL submission

Example session using Bing URL inspection followed by a batch submission. Nothing is sent until approved.

Compare your options

Markifact vs Bing Webmaster Tools vs API

Choose Markifact for managed AI workflows with approvals, Bing Webmaster Tools for manual work, or the API when your engineers are building custom SEO software.

Markifact

Full Bing Webmaster MCP management

Choose it if

  • You want analysis and approved actions in the same AI conversation
  • You manage several sites or client properties
  • You want Bing data beside the rest of your SEO and marketing stack

Bing Webmaster Tools

Official manual interface

Choose it if

  • You prefer inspecting and changing each site manually
  • You only need occasional Bing-specific work

Bing Webmaster API

Maximum control for custom software

Choose it if

  • You are building your own SEO product
  • Your team can own OAuth, schemas, safeguards, and maintenance
CapabilityMarkifactBing Webmaster ToolsBing Webmaster API
SetupHosted Bing OAuth and one MCP endpointSign in and work manually in Bing Webmaster ToolsBuild OAuth, requests, schemas, and tools
Search reportingCustom query and page reports in plain EnglishConfigure and inspect reports manuallyCall stats endpoints and normalize results
Crawl healthCrawl trends, errors, index counts, blocks, and URL details in one conversationMove between separate interface reportsCoordinate several API methods
Keyword researchKeyword history and related terms by country or languageUse Bing's manual keyword toolsBuild and parse keyword requests
URL submissionSingle or batch submissions with quota checks and approvalPaste URLs into the interfaceImplement quota and submission methods
Sitemap managementList, submit, inspect, and remove feeds with approvalManage feeds manuallyCall feed methods and build safeguards
Cross-platform SEOBing beside Search Console, GA4, Ads, PageSpeed, Sheets, Docs, and SlackBing onlyEvery platform is another integration
Approval controlsEvery submission or settings change stops for reviewThe signed-in user changes it directlyYour application must implement controls
MaintenanceHosting, OAuth, tool schemas, and API maintenance handledMicrosoft maintains the interfaceYour engineering team owns it

Every Bing write stays behind approval

Reports, crawl diagnostics, link inspection, keyword research, and other reads can run immediately. URL submissions, sitemap changes, blocked-URL controls, site settings, and other mutations show the exact operation and wait for your approval.

Frequently Asked Questions

Have a different question? Reach out to Markifact support team.

Manage Bing Webmaster from your AI client

Report on Bing traffic, fix crawl and indexing issues, submit URLs, manage sitemaps, and approve every write from one hosted MCP connection.